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About Me

Andrew Parle is founder of Social For Good Ireland and a seasoned paid digital fundraising specialist with an impressive track record spanning over two decades in both the commercial and non-profit fundraising sectors. Specialising in crafting strategic approaches, leveraging paid social advertising, PPC (Pay-Per-Click) campaigns and data analytics. Andrew’s proficiency extends to managing campaigns across digital platforms, encompassing paid search endeavors on Google as well as comprehensive paid social initiatives. 

Andrew lectures in Digital fundraising at the Charity Institute Ireland and is co-chair of their digital forum

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Testimonials

"We were very fortunate to team up with Andrew. His digital expertise and broad sector knowledge was a huge asset in the delivery of various fundraising campaigns and has helped to shape our digital strategy. For over a year Andrew's data driven approach delivered impressive results. I look forward to working with Andrew again in the near future and would highly recommend him to colleagues in the sector"
Conor Grogan
Head of Digital Communications at GOAL Global
Andrew’s digital fundraising lecture was the best one yet. The insights he shared were not only incredibly valuable but also so clearly explained, making them easy to put into practice. What really stood out was how interactive he made the session – keeping everyone engaged and making the content both exciting and informative. I truly appreciate the effort and expertise Andrew brings to these sessions, and the way he makes learning such a positive experience.
"We worked with Andrew to develop our digital fundraising strategy and in particular our Facebook Challenges. These challenges were new to the charity but with Andrew's guidance and support we learned how to create and implement Facebook Challenges. Andrew has a wealth of experience and knowledge which he uses to get the best possible results. He is extremely professional and always at the end of an email/ call to help when needed"
Eileen Aherne
Family Carers Ireland
Andrew has been delivering our Digital Fundraising training for a number of years now – both for the Certificate and Diploma courses. His knowledge is second-to-none. He always leaves the students well informed, with up-to-date information and plenty to think about.
Annelies Coghlan
EDUCATION, GOVERNANCE & CORPORATE RELATIONS MANAGER AT CHARITIES INSTITUTE IRELAND
There isn’t anything Andrew doesn’t know about digital fundraising. When it comes to fundraising successfully, safely and effectively, you need him on your team. I have had first hand experience working with Andrew and couldn't recommend him enough.
Andrew was an excellent lecturer when he taught on the ICM Diploma in Marketing, Advertising, Public Relations and Sales Management from 2018-2020. The practical scope and dynamism he brought to his modules was exemplary and I would have no issues in recommending him
Michael Bane
Programme Director & Marketing & Business Lecturer

Digital Marketing and Fundraising Agency for charities, non-profits and socially responsible businesses. We helps raise money online, drive meaningful change, and connect people with causes that matter.

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